Understanding search engine optimisation (SEO) can be tricky if you’re a newbie so here’s a quick guide to what SEO is all about. A SEO consultant must wear many hats, including public relations, content writer, strategist and marketer. Contrary to popular belief, SEO practitioners aren’t loners who sit in a room, on their own, rattling at their keyboard and spinning out magic. Guest blog posting and other forms of link building practices requires relationship building and this means that a good SEO consultant will need to have pretty good communication skills. So that’s the typical SEO consultant’s persona but what about actual SEO itself. What is it?
SEO involves ranking websites for keywords and search terms. Profitable ones if you do it properly. Lots of them. As many as possible in order to make lots of money. You’ll find that there is cross-over between the disciplines that surround SEO and a great number of specialities that are contained within SEO.
Unfortunately, SEO isn’t something that you can pick up in a day, a week or even a month. It takes time and practice to get it right. SEO provides a constant challenge to anyone who delves into it but it can be a fascinating subject to study so if you’re interested in learning SEO then just go for it.