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Reading time: 6 minutes If you’re a small business owner, you probably wonder: does digital marketing work for small businesses? After all, the internet is a hotbed for social media, email marketing, and mobile marketing – all of which are important to any successful digital strategy. But what is the best way to implement these strategies? What are the […]
Reading time: 5 minutes How do small businesses understand digital marketing? This article will give you some insights into some of the most common challenges and how to overcome them. You should also focus on identifying your goal for digital marketing and get clarity on KPIs. After all, no one else is responsible for your business’s success, so make […]
Reading time: 5 minutes Outsourcing marketing activities can have some serious drawbacks for a small business. Outsourcing may also be detrimental to a company’s reputation and relationship with customers. Certain marketing tasks require direct interaction between a company and its customers. An unprofessional outsourcer may ruin the relationship and turn potential customers off. It is never good to alienate […]