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If you have limited time to improve the SEO of your WordPress website, with the aim of increasing targeted traffic to your web pages, then here’s some actionable SEO tips to give your site a boost. Even if you only have 15 minutes per day to apply these changes. They can be worthwhile in implementing […]
Technical SEO and crawlability – remove any blockers! Let’s just start by saying that if Google can’t crawl your website, then your website is unlikely to be indexed in the Google search engine. So ensure no blockers are in place. This is commonly known as being a key factor in Technical SEO. You may also […]
When you claim a Google My Business account you also get Search and Maps as part of the deal. The best part is, it’s completely free. It’s a great way to promote your business but it’s important to consider that settings everything up optimally can be a challenge, especially considering that a proportion of your […]
Search engine optimization (SEO) is a great addition to any online marketing effort. Proper implementation can lead to amazing results, with a higher search engine ranking leading to an increase in traffic (website visitors) and sales. Of course, the opportune place to be when someone is looking for the types of products, services, or information […]
Both new and old businesses are trying to increase profits by using online marketing to increase sales, while also hoping to raise brand awareness. While online marketing has its advantages, there are also some disadvantages too. Let’s look at both the advantages and disadvantages of online marketing. Advantages of Online Marketing It can be a […]
In order to grow your business online, you may be wondering whether you should invest your time and money into Search Engine Optimization (SEO) or Pay-Per-Click Advertising (PPC). Both have their positives and negatives, but is one better than the other? Let’s look at both. Is SEO Better? SEO, or Search Engine Optimisation, is the […]
With online marketing, there’s a debate raging among experts over which strategy is best to grow your business. Would SEO or social media marketing be the better option? Often, businesses will hire an SEO expert or agency to increase their visibility in the search engines without even thinking about social media and the traffic that […]
For some, backlinks are the number one ranking factor for their websites. If you employ this strategy, building high-quality backlinks to your website can not only increase your search engine ranking, but it can also result in an increase in organic traffic. And bringing more visitors to your website is what search engine optimization (SEO) […]
To become successful at online marketing, one must develop the necessary skills and knowledge to produce the best results. This will take hard work and patience, but the good news is that you do not need to attend a college or university to get these skills. In this guide, you’ll discover some methods you can […]
Advertising and marketing your business can be an expensive process, which is why many business owners rely on word of mouth to promote their businesses. While this can be effective, it will take a while to build up your clientele with this approach. Online marketing can deliver impressive results on a small budget if planned […]
Despite what you may have seen online and from various experts in the field, it is certainly possible to rank your website without backlinks. Although probably not really high competition websites. Ultimately building backlinks is part of most successful SEO strategies. The following techniques will focus more on on-page SEO, creating valuable content, and off-page […]
Even if you’re happy with the current number of sales you’re making, there are always ways to increase these figures. Online marketing is just one of these ways, and if done effectively, can make a real difference in your profits. Try these online marketing techniques to make more sales: Make use of affiliates. When you […]
There are plenty of things you can do to get higher search engine rankings, from page optimization on your website to keyword research, building backlinks, and more. Even though the search engine algorithms which determine rankings change often, there are still tried and true SEO methods that are proven to help you rise higher in […]
Every successful business owner understands that marketing is an important part of their business. After all, marketing brings in new customers, profits, and long-term benefits for the business. In thinking about marketing your business, you may have many questions, such as: What’s the difference between online and offline marketing? Is one better than the other? […]
As a new graduate, if you’re looking for a job in online marketing, there are a variety of careers you could choose. Whether you’re looking towards business and management or if your career goals are aimed more at the creative field, opportunities abound. Whatever your focus is in marketing, there is something for you online. […]
